Too much data, not enough insight?

That’s never a problem with Omni — an open operating system that helps marketers orchestrate better outcomes. Fueled by a decade of innovation and 50,000 global users, Omni drives marketing transformation through better consumer experiences, greater efficiency, and higher ROI. 

Meet Omni

Omni Mark

Data-Powered Marketing

Leveraging data to improve campaign performance can be difficult. Annalect provides brands with an environment and teams that democratize data insights and make it easy to apply them to media and creative executions.

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Future-Proofed Tech

Future-proofing your global marketing investment has never been more important. Annalect’s data experts and proprietary products provide end-to-end solutions — delivering the results you need and the flexibility you never thought possible.

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In the News

DecisionMarketing.co.uk Logo

“OMG and Annalect have experienced remarkable growth in recent years, and I look forward to building on this momentum at the group level in the UK. As part of the global team that has developed the industry’s most advanced data and analytics offer, my focus will be on ensuring that…

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AdExchanger logo - Annalect

Artificial intelligence is often incorrectly touted as a one-size-fits-all solution to any problem. By contrast, Omnicom’s new generative AI virtual assistant, Omni Assist, is being used by agency employees to narrow AI’s focus and solve for specific agency challenges. “My guess is if we gave you all the raw data…

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AdWeek Logo

As reported by Adweek, after an account review process spanning more than six months, including objective third-party review, Amazon has awarded its media work in the Americas to Omnicom Media Group (of which we’re part). “After a comprehensive advertising agency review for our consumer business, we’ve chosen to partner with…

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