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AdWeek: How Omnicom’s Data Platform Helps Clorox Clean Up


Like proud parents, we love talking about Omni, our open operating system for helping marketers orchestrate better outcomes. In this case, however, the results speak for themselves.

“When we fully implemented Omnicom’s technology platform, Omni, we experienced both record spending and the highest return on marketing investment in our history.”

[mic drop]

Read the full article on AdWeek