OnPoint – Conversations that Matter! Episode 1
We are excited to bring you the first episode of OnPoint — Conversations that Matter, our new video podcast series featuring exclusive insights from the leaders shaping the future of our industry. In this debut episode, Steve Tobengauz, Chief Financial and Operating Officer of Annalect, and Vishal Srivastava, Chief Executive…
#InsideLook at Media Services – Certified Expertise to Drive Excellence
Since its inception, our Media Services unit has been at the forefront of empowering brands to build and sustain brand equity. Our team’s expertise spans diverse capabilities – from Media Planning, AdOps and Biddable to Programmatic advertising and specialized services like SEO, Analytics, Campaign Engineering, and more. These capabilities allow…
Omnicom Expands Further in India by Opening its Fourth State-of-the-Art Center of Excellence in Hyderabad
13 January 2025, India – Omnicom (NYSE: OMC) today announced it has expanded its Global Solutions Centers of Excellence with the opening of a campus in Hyderabad. This follows Omnicom opening campuses in Bengaluru, Chennai and Gurugram in April 2024. The continued investment in India underscores Omnicom’s commitment to broadening…
Annalect India Champions Women in Tech at Chhalaang 3.0 Hackathon
New Delhi, September 21, 2024: Annalect India, a leading global capability centre, in partnership with Women in Tech®India, proudly sponsored the first prize and the prestigious ‘Woman in Tech’ award at Chhalaang 3.0, India’s largest women-only hackathon. Held on September 21, 2024, this milestone event celebrated innovation, creativity, and the…
Case Study: From Awareness to Conversion – Optimizing End-to-End Media Planning